A Communications Director helps build the perception of a company in the minds of its stakeholders and the public. The role manages a team of public relations staff, creates internal and external communication strategies, and serves as the primary point of contact for the media.
Your Communications Director job description will typically be your first point of contact with your candidate audience. How you communicate the information in your job description will shape how potential candidates perceive the job duties, the value of the role to the company, the company culture, the organization of the hiring process, and the like.
In a competitive marketplace, you want your job description to stand out so the most qualified candidates will be intrigued and motivated to apply. It’s about making an awesome first impression, and simply throwing together a generic job description won’t cut it. By putting extra time and attention into how you research, draft, and post your job description, you can make a big difference in the quality of applications and resumes you receive back.
The job description template below will help you get started. Modify the template as needed to fit your particular business and job.
Communications Director Job Description Template
We are searching for an energetic Communications Director to lead our communications team in representing the organization to employees, investors, and the public. You will be responsible for the tone and direction of our internal and external communications efforts, including developing communications strategies, protecting the company’s branding, and tracking public opinion.
A qualified Communications Director will have a proven record of serving as a key spokesperson to the media, conducting briefings and press conferences, participating in speaking engagements, overseeing an organization’s social media presence, and coordinating special events. The ability to work collaboratively with various departments in the organization, and availability to travel on short notice, are essential for the proper management of crisis communication.
Communications Director Responsibilities:
- Manage the public image of the company
- Develop, implement and evaluate communication strategies
- Lead a team of communications professionals
- Establish relationships with media outlets
- Oversee the organization’s social media presence
- Respond to crises in an efficient and proactive manner
- Ensure the integrity of all published information or media
- Prepare and disseminate press releases
- Coordinate special events
Communications Director Requirements:
- Must possess a broad list of current media contacts
- Competency with communications technologies
- Strong written and public speaking skills
- Confident manner and at ease leading others
- Ability to collaborate with a diverse range of people
- 10+ years of communications work experience
- Master’s in Communications, Public Relations, or Journalism preferred
Median Annual Pay: $85,709
Annual wages for Communications Directors in the top roles in which they worked:
Communications Consultant $79,526
Corporate Communications Manager $70,481
Communications Specialist $55,988
* Source for wage information: Glassdoor